What measures can companies take to generate digital value creation?

The topic of digitalization offers companies ample opportunity for extensive and multifaceted [projects/activities].

Definitions regarding the content, the digital maturity of the organization, and the required objective.

One common interpretation equates digitalization solely with efficiency – mostly in relation to business processes. Another interpretation reduces digitalization to the use of information technologies, such as apps, on smartphones.

In fact, digitalization encompasses far more. It includes all functional areas and levels of a company, is oriented towards the customer journey, and enables transactional value creation to complement and replace existing service offerings, for example, based on pay per use and pay per demand.

Digitalization is defined by its own digital business models; processes are digitally designed, and products are adapted to new needs throughout their entire usage period and are digitally controlled and billed via platforms.

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